…Insights on Business and Social Marketing…

Today I’m going to introduce you to the main concept that is at the heart of my methodology for

building blog traffic.  

 

It’s called “Pillar Articles”.

 

Pillar articles on the surface appear to be standard blog articles, but for some special reasons they become the main drivers of traffic to your blog. 

 

They form the foundations - the pillars - of your blog. 

 

SPECIAL OUTCOMES

 

There is no one particular reason that an article becomes a Pillar, rather it’s the RESULTS you get

from the article that qualify it as a Pillar.  

 

A Pillar article will perform the following key

functions for your blog -  

 

1. Bring in a flood of traffic when first

released.  

 

This is often the result people linking to or trackbacking your article and generating a little bit of “buzz” around the blogosphere (other

blogs).  

 

2. Provide a definition of a key term, an answer to a commonly asked question, or a brief how-to

tutorial.  

 

The article’s value is not time dependent, you can refer to it in future blog posts, other bloggers will link to it and refer people to it over and over again.

 

A Pillar provides timeless information, not news or personal blogging - it’s relevant to a wide audience for a long period of time.

 

3. The traffic keeps coming long after the article

is archived deep within your blog.  

 

Often because of reason one above (lots of incoming links to the article) a Pillar article will rank well in search engines and consequently show up on the first page of searches, directing brand new readers to your blog long after you first published the article. 

 

4. Provides a reason to bookmark and/or subscribe

to your blog (and RSS feed).  

 

When a first time reader comes to your blog and they see all the fantastic content they are much more likely to bookmark your site for further reading later. They will start monitoring your blog regularly, transforming from casual random surfer into loyal reader because they can see the quality of your previous work. 

 

SPIKE ARTICLES

 

Don’t get confused between a Pillar and a “Spike”.

 

A Spike article is all about a quick rush of traffic that often disappears within a day or two and has very little long lasting impact. Pillars are timeless, Spikes are temporary.

 

One of the tricks is knowing how to convert a

Spike into a Pillar.  

 

Without Pillar articles most other traffic building techniques fail. If you don’t have Pillars in place most traffic techniques you implement will be Spikes, maybe generating a rush of traffic for brief bursts but very quickly dropping back to where you were previously.

 

You won’t convert first time visitors into regular readers, which is a critical outcome for the long term success of your blog.

 

FOLLOW A BLOG TRAFFIC METHODOLOGY

 

A well constructed blog, one that follows a traffic building methodology, will retain an

audience long after the blogger stops writing.  

 

This has many positive outcomes, including -

 

A) You can stop blogging for a week or two without worrying about losing your audience. This means less stress and a more solid blog foundation. 

 

B) The resale value of your blog will be higher because it’s value and popularity are based on the EXISTING content, not the potential future content that evaporates when the blogger stops blogging after the sale. It’s more about the blog and less about the personality behind the blog. 

 

(Although personality is still very important - more on this in future email newsletters.)

 

If you liked this introduction to the concept of Pillar Articles and want to know exactly how you can create Pillars for your blog, continue now by reading this article -

 

How To Write Great Blog Content - The Pillar Article http://www.entrepreneurs-journey.com/845/pillar-article/

 

Yaro Starak

Entrepreneurs-Journey.com

Zig Ziglar believes that human beings are designed for accomplishment, engineered for success, and endowed with seeds of greatness.

 

An abundant life must include passion! You are simply more alive when you are on a mission.  People who are not committed to what they do, live very empty lives.  Meaningless work destroys the soul!  Sterling W. Sill said that: “Usually it is our work that gives our lives their greatest significance.  It is what we do that determines every other thing in life.”

 

It’s hard for me to believe that I’ve been doing network marketing for 33 years!!!  Can you imagine how many phone calls I’ve made and how many presentations I’ve done?  WOW! 

 

I had the opportunity to be a major player with four different companies.  I have seen just about everything.  From personal experience, I can tell you that nothing can touch Nikken!  It was no fun investing years of my life along with my heart and commitment into something that went out of business. Truly, the opportunity of a lifetime is only as good as the lifetime of the opportunity! 

 

In fact most businesses, whether traditional or MLM don’t make it.  In our current business environment, Nikken’s matchless financial strength and long track record are significant talking points for anyone who has long-range perspective. I’m reminded almost daily that astonishing miracles are happening to people.  Nikken products are more life changing than any other product out there – Period!  We have an unrivaled compensation plan (40 million for me so far!)  You can have it all:  Time and Money Freedom, A Business of your own, Personal Growth and Leadership Development and The Opportunity to make the Biggest Difference!

 

We really don’t know how much we can do until we put forth the effort and what we do can transform the lives of countless people.

 

We have entered a new world.  Be very careful of newspapers and don’t watch TV!  Don’t buy into CNN (Constantly Negative News!)  Of course, there are challenges.  Many businesses are going to fail.  At this same time, many of my Nikken friends are more excited than they’ve ever been.  Many of the things that are happening to our country are not exciting, but it is exciting that Nikken has the answers. It’s better to lean into the stiff wind of opportunity than to simply hunker down and do nothing.

 

People are looking for leadership and for something to believe in. “The Great Man,” wrote Thomas Carlyle, “was always as lightning out of Heaven; the rest of men waited for him like fuel, and then they too would flame.” – which is another way of saying THE SPEED OF THE GROUP IS DETERMINED BY THE SPEED OF THE LEADER.  Catch fire and keep the flame burning!

 

Remember YOU do make a difference!   All you have to do to become a leader is sponsor someone.  Just one new person who is calling you and is excited Will Change Everything!  In turn, if you can help that person sponsor someone, you are well on your way. 

 

Vision & Leadership - Have a long-term perspective and learn to like to do the things you have to do.

 

We are in the business of talking to people about Nikken and teaching others to do the same. Do this well and do this often and your business will gain a life of its own.

 

Starting a new leg feels so good!  I just love the idea of being a lamplighter.  An agent of change, the catalyst for wonderful new possibilities.  What might happen if you were absolutely enthralled with this?  Imagine what might happen if you actually really tried and gave it your all – you’re very best! 

 

To attract the best people into your business you need to do as good as you can. Success attracts more success!  I believe the happiest people are the ones that are just all out going as fast as they can and are anxiously engaged in this magnificent cause.

 

Have a vision of where you’re going, what you want to be. Have a good mentor, always be positive, pray sincerely, plan well, work hard, smile always, and you can make it happen.

 

Start the day by doing the most difficult things first.

 

Keep your mind at ease as you go through your “things to do today” list.

 

Constantly remind yourself of your beautiful goals you are accomplishing Fill your mind with happy thoughts and quietly give thanks for all the good things you have received.

 

Live   Learn   Love   Legacy

 

Develop a burning desire to succeed - life will give you whatever you accept.

 

You must expect to win.

 

“A man is not doing much until the cause he works for possesses all there is of him.”  - John Wanamaker

 

COMMITMENT - Mastery of your daily life.  Makes you feel better about yourself.  A surging feeling of self worth.

 

There is no chance, no destiny, no fate, that can circumvent or hinder or control the firm resolve of a determined soul.”   - Ella Wilcox

 

You Can Do It! 

 

Dave J. 
Martha Herring www.globalbizceo@gmail.com

If you want to learn about the many tips and techniques you can use in your affiliate program to increase traffic and conversion then read this article all the way to the end. Specifically I’ll cover how using Camtasia will result in maximizing profit.

 

What better way to wow your prospects and customers than to record and publish top notch, full motion streaming screen-captured videos.  You will have your customers jumping up and down in excited anticipation wanting to buy your product right there and then. This is Camtasia in action.  It is a proven fact; giving your customers something they can actually see will explode your online sales instantly.

 

You do not need to have specialized business training and education to know how this system can work for your affiliate program. Anyone can create stunning videos from the multimedia tutorials and the many step-by-step presentations available online. The process is like having your customers seated next to you looking at your desktop, as you show them the things they need to see and hear. All this is done in a step by step presentation.

 

Here’s how Camtasia works?

1. It can record your desktop activity in a single click. There is no need to save and compile all your files because it is recorded on the spot.

 2.   It can easily convert your videos into web pages. Once converted you can direct our customers to a specific  page. Videos are easier for most people to understand and absorb unlike reading texts which takes time and often is a trying task.

3. It can upload your pages and publish them through blogs, RSS feed and podcasts. Your Camtasia videos will go viral and reach other potential customers without your direct marketing efforts. Smart business is being visible in as many sites and pages as possible in order to get your message delivered to targeted markets by having high rankings.

 

Here are some other things you can do with your affiliate program using Camtasia.

1.You can create stunning multimedia presentations that are proven to increase sales because all the senses are engaged. This also has the tendency to reduce skepticism among hard-to please customers.

2.Reduce refunds and other customer issues by demonstrating visually how to use your product and how to do it properly. Complaints will also be minimized because all the facts and the presentation are there for the customers to see and hear about.

3.Promote affiliate products and services using visual presentations. This is an effective way of redirecting your viewers straight to your affiliate website after they are finished with the video. Make the most of your presentation by listing your site location at the end of your presentation and direct them to the specific page for more information and special incentive offers.

4.Multiple your online auction bids exponentially when you give your readers a feel of what you have to offer. Based on statistics auctions that includes pictures increases bidding percentage by 400%. Imagine how much higher yours will rate with your videos.

5.Publish valuable information products that you can sell for a much higher price. You can command a better price because of the full colored graphics, menu and templates that you will be using.

6.Minimize miscommunication with your customers. You will be demonstrating to them what they wanted in the first place so they can clearly understand the essence of your affiliate program. The good thing about multimedia is, nothing much can go wrong.

 

These are just a few of the things you can do with Camtasia that can be very helpful in

your chosen affiliate program.  Keep in mind, the main purpose of using Camtasia is to boost the income generated from your affiliate program.  Remember to keep your focus and presentation on the end result or action you want the listener to take and you will have another asset to increase your profits.

 

Vince Tan and Dave Lovelace launched the “must not miss” event of the year and if you have not yet reviewed it, RUN-do not walk - today is the last day.

http://www.snappyurl.com/g9m250

These two guys have individually created some of the most successful events on the Internet. In fact, collectively, they have created events that have pulled in over $400,000 in less than 10 days!

While that’s impressive, just what does that mean for you?

It means that the events these two marketers organize are EXTREMELY popular and sell like “hot cakes” because of the high caliber of training and massive value that is packed into these events. 

These guys have a real talent for getting the attention of elite marketers and convincing them to hand over their most guarded secrets for building massive businesses online and twisting their arms to let them go at a HUGE savings to you the consumer!

Individually, Vince and Dave have had incredible successes.  And now for first time ever, the two will join forces to bring the most exciting event of the year - Internet Marketing MOST WANTED (Fast and Furious Edition)!

Internet Marketing Most Wanted will feature ONLY THE BEST and the FASTEST ways to make money on the internet by some of the world’s BEST MARKETERS!

Over a dozen marketers have agreed to release their proven blueprints for generating cash quickly on the Internet! Collectively they generate millions of dollar in profit every single year!

So if you want the opportunity to get your hands on the fastest money-printing systems available online from some of the most successful marketers in the world, while literally saving hundreds of dollars, then hop to to http://www.snappyurl.com/g9m250

Learn and Earn with the Best!

Have you heard of ebook vending?  It’s a new concept that is catching on like wildfire and in our world of instant everything, why not instant knowledge and information.  www.knowledgesymposium.com also contains lots of free downloads in the library.  Check it Out and let me know your thoughts.

<a href=”http://technorati.com/claim/hsvn5wpsjm” rel=”me”>Technorati Profile</a>

There are many benefits Network Marketing offers to those that want more in life. However, many people fail to investigate this industry because they have a misconception of some concepts regarding MLM. Let’s clear up a few of these misconceptions.

Getting in on the ground floor is the best time to start a Network Marketing Business.
The truth is, it is the worst time to join. Eighty-five percent of all companies, including Network Marketing companies, go out of business during their first three to five years. The Network Marketing business model is no different than any other business model.

Network Marketing is an opportunity for someone who is not doing well financially to make some money - maybe even a lot of money.
The truth is that many people who are struggling financially are doing so for a number of reasons, including low self-esteem and/or a lack of the basic skills and preparation that allow one to succeed in anything. Network Marketing is a powerful and dynamic economic model, but not so powerful that it can overcome people’s lack of readiness or persistence. People who are already successful in whatever they do, tend to also succeed in Network Marketing. The great part is they are apt to do better financially in Network Marketing because the economic dynamics are so powerful.

Network Marketers succeed by being in the right place at the right time.
Network Marketing is a business: it is not a hobby, a game, a scheme, a deal, or something in which to dabble. People who treat it lightly do not succeed. People who treat it as a new career, a profession, and a business have a reasonable opportunity to make it pay off
very well. As with any new career, profession or business you need to learn what you are doing, invest in your education and tools, and apply yourself diligently.

The way Network Marketing works is the “Big Guys” make all their money off the “Little Guys”.
The “big guys, little guys” myth is usually perpetuated by people who define “fairness” as “everyone gets the same benefits regardless of their contributions.” That is not how Network Marketing works. In Network Marketing, the people who attract, train and motivate the most salespeople earn the most money.

You have to use your friends and family to make any money in Network Marketing.
The truth is, you do not and should not. Your friends and family should only become part of your business if it serves them to do so. If you do not believe your opportunity can serve them, do not offer it to them.

If MLM really worked, everyone would get involved and the market would soon be saturated.
The truth is, although this is mathematically possible, history has proven that saturation is not an issue.

Not everyone in Network Marketing can build a residual income business?
An effective Network Marketing distributorship built in an established long-term Network Marketing company can, and should, steady residual income indefinitely.

A reasonably capable person in the right company can create a monthly residual income of $5,000 within a couple years of part-time effort. THAT’S RIGHT - a million-dollar distributorship within three to four years!

A residual income from a reliable MLM company is perhaps the only truly viable option available to anyone with the ambition to pursue it. I personally believe that in the next few years most people will have added this business model to their wealth-building strategies.

Network Marketing is the economic stimulus for everyone!

About the author: Martha A. Herring
Martha believes the strength of a business or organization lies within the development of its people. Her mission and goal is to identify and develop the type of education necessary to provide individuals with the tools and structure to become continuous learners. Martha believes that this education sets the foundation for individuals to make strategic goals and to remain on the path to the accomplishment of those goals. http://www.mlmtrillionairemarketing.com

Discover The Secret Marketing System A Group Of Highly Successful Network Marketing Distributors Are Using To Rake In The Dough Without Holding Home Meetings Or Cold Calling.  http://www.mlmtrillionairemarking.com

The Beta Launch of Traffic Formula is just 2 days away and the excitement is growing.  The twitter is that this is a must have tool.  Mike Dillard is an industry guru with tried and tested systems that work.  They work in any business model and in any industry.  See for yourself what everyone is chatting about.

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